Your Lead Magnet is Killing Sales

Ever wondered why your 1000+ AI tools freebie isn't bringing in customers?

Let me tell you the hard truth...

No one buys because they "like" you.

(Sorry to crush your dreams)

They buy because they have a problem they trust YOU can solve.

And I see people create these massive, super-valuable lead magnets targeting literally everyone.

"Here's every AI tool ever created!"

Cool... but who's it for?

Nobody specific = Nobody buying.

Think about it like iPhone removing the headphone jack.

Sure, people still loved the phone.

But guess what happened?

They needed AirPods.

That's the secret sauce right there.

Your lead magnet should:

• Deliver real value

• Target ONE specific audience

• Highlight a problem you can solve

• Make them realize they need more help

Example:

Instead of "5 AI editing tips," give them "5 AI script strategies that convert"

Why?

Because now they're thinking:

"These scripts are great... but how do I edit them?"

"How do I make them convert better?"

"How do I scale this?"

Boom - Enter your paid offer.

Stop trying to solve everything in your freebie.

Show them you know your stuff, but make it clear there's a bigger transformation waiting.

That's how you turn leads into customers who actually want what you're selling.

-See you tomorrow💪

Melvin Hagström (AI Volve)

P.S. Speaking of transformations... My Black Friday offer is dropping soon. (15 people only). Reply “Dibs“ for the details.